Event Business Formula Accountability

Who is YOUR Accountability Buddy?

                  Every Independent Meeting Planner should have an accountability buddy… Recently, I attended an event at the National Croquet Center in Palm Beach. While I was there, I played croquet (What else?!), and it got me thinking… As they were pairing us

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My favorite App: “Holidays with the family”

Having moved with my family to the US last summer, I recently discovered that there was something called “Spring Break,” but I didn’t change my routine and posted the following “Out of Office” message before going on vacation

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I’m a Certified Ghost!

Once upon a time, there was an invisible industry called “The Meetings & Events Industry”. Invisible because nobody knew that, in the US only, it was providing 1.8 million jobs!

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Seven tips to leverage the power of Advisory Boards

  In the early nineties, I was leading the Belgian Chapter of AIESEC, the largest international association of students in economics and management, and although we were students, we already had an Advisory Board composed of the main HR Directors of our sponsors companies (Accenture (now Andersen consulting), P&G, Unilever,

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The difference between the Swiss and the Masaaï

It was a beautiful afternoon at the Olduvaï Camp in Tanzania and we climbed a little rock to watch the sunset on the Serengeti. The view was breathtaking and you couldn’t see a telephone line, a building or anything man-made 360 degrees around.

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Why Bill McDermott’s article on today is a historic moment?

Yesterday across North America, over sixty events celebrated the first North American Meetings Industry Day. Started in Canada over ten years ago, the purpose is to have our Industry more recognized across the country and our communities … so that people stop asking “But what is it that you do exactly?”

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And so you believe you have been on an incentive trip?

You just came back from a beautiful island where you stayed at a five-star property. You had a nice welcome cocktail by the pool and a farewell dinner on the beach. You are a top-performer for your company … and seriously, you have just experienced a very nice reward trip! Nothing more and nothing less. Your company may have invested a lot of money but is it really leveraging the emotional lasting impact a unique experience can create?

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The first book on the “Why?” of a meeting

A little less than ten years ago, back in Brussels, my business partner Georges Yana and I developed a simple, yet very effective, methodology with the objective of helping organizations to align their face-to-face meetings with their strategy.

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