Event Business Formula – Home

Event Business Workshop

FREE WORKSHOP

GROW YOUR MEETINGS
& EVENTS BUSINESS

3 Secrets to get more clients, sales and profits in a rapidly changing industry

Hacking Growth Event Business Formula

FREE PDF CHEAT SHEET

HACKING GROWTH IN YOUR EVENT BUSINESS

In less than 10 minutes, you’ll learn the #1 strategy to increase your profits and get the recognition you deserve.

TO BUILD A SUCCESSFUL EVENT BUSINESS, YOU MUST BE AN ARTIST WHO CAN PLAY SEVERAL INSTRUMENTS AND SMILE AT THE CAMERA ALL AT THE SAME TIME.

The Event Business Formula is designed to help you clearly address three major success arenas.


PEOPLE

If you’re “alone at the top” putting out fires and saving the day, then it’s time to share your leadership challenges with experts and peers. The Event Business Formula will help you and your organization solve problems by ’brainstorming with other professionals who face the same challenges and collaborating one to one with top innovators and experts.


STRATEGY

You’re stellar at putting out fires and creating on the spot solutions. It’s part of your DNA, the very thing clients and colleagues have always praised you for doing, but it’s exhausting and not enough for you anymore! It’s time to stop the insanity and develop new strategies and processes that will move you and your organization to a more fulfilling and profitable position.


BUSINESS TECHNOLOGY

Ever wish you had more time to think, learn and grow? Do you spend countless hours doing business – not building business? Have you’ve heard about the powerful methodologies like Blue Ocean Strategy or Business Model Canvas? We’ll bring you up to speed on these and more, helping you transform your approach, making life easier and more rewarding for you, your clients and your team.

MEET ERIC ROZENBERG


Because you’ve done it every year can’t be the only reason why you hold your next meeting. The power of human connection can often be underestimated…until we experience it

 

Eric Rozenberg has produced some of the most exciting events that business people have ever attended. Each event was designed to not just entertain attendees but to align them with corporate goals, generate profits and empower teams.

Eric is an entrepreneur, speaker and bestselling author. His book, Meeting at C-Level – An Executive’s Guide for Driving Strategy and Helping the Rest of Us Figure Out What the Boss Wants has been endorsed by 20 of the most influential leaders from the corporate and association worlds.

For two decades, Eric has consulted with Fortune 500 companies and produced conferences in more than 50 countries across diverse industries. His focus is creating meetings that are not only breathtakingly memorable but which bring corporate strategies to life and amplify team motivation/performance.

Originally from Belgium (you’ll hear his accent soon), Eric was the first European to become Chairman of the International Board of Meetings Professional International (MPI), the largest professional association in the Meetings and Events Industry.

Eric knows not only what it takes to move past the glitches and snafus, the can’ts and impossibles, the bureaucratic obstacles and slowdowns, but also how to help the C Suite get the very most they can from their meeting investments.

Today Eric is focusing on bringing his global networks and event expertise to Event Business Owners like you. His stories, advice and experience will help you work more strategically with your clients and generate more profits for them. And for you.

As one participant put it, “You haven’t been to a great business event until you attend one Eric Rozenberg created. Unique. Powerful, totally inspiring and energizing!” And you haven’t had a coach who can guide you ahead in these times the way he can.

PROGRAMS

ONLINE COURSE

You are working countless hours IN your business instead of ON your business. You wish you could tap into the most current, effective and comprehensive content, without being away from your business. We have designed a unique online course to help Event Business Owners grow their business. The results without the hassle.

MASTERMIND GROUP

If you are thinking about growing your business, you need to break the “solitude of the entrepreneur”. Imagine having your own personal Advisory Board comprised of people facing the same challenges and being able to share and learn in a safe and confidential environment. We offer this opportunity (there is a selection process) to those who are extremely serious about growing their business.

PRIVATE COACHING

You feel better in a one-on-one environment to share your challenges and work on the solution. You want to have an external, objective and experienced view on an important client proposal. You need to prepare a meeting abroad and don’t know where to start or who to work with. After 20 years of growing an Event Business and planning meetings all over the world, we have the experience and networks to transform yourself and your business.

BLOG

The Secret to Growing Your Meetings and Events Business

I. KNOW. YOU. You are passionate about planning and organizing meetings and events. You are very good at putting together the logistics. You don’t mind the unexpected, the stress, actually you kind of thrive on it. So, you decided to start your own business and serve one of several clients to start with. Congratulations and […]

How to Position Yourself as an Independent Strategic Planner

As independent meeting planners in the Meeting and Events Industry, we need to change the way we are asking questions to our clients and shift from logistics to developing a strategic partner relationship with our clientele. Instead of asking the how, what, where and when questions first, we need to ask the why questions first! […]

Speed dating: One independent planner idea that totally changed the impact of a meeting

                  A medical device company in Europe was looking for support in the preparation of an important European product launch. The product was #1 in the United States and was going to help the company to become #1 in several European markets. My client (let’s call her […]

An essential skill for Independent Meeting Planner: The Art of Saying No!

                      As a young child, I recall seeing a magician being able to spin several different plates on various poles, all at the same time. As I watched him, I remember thinking to myself, “Wow, how does he do that?” As an Independent Meeting Planner, do you […]

Hacking Growth Event Business Formula

FREE PDF CHEAT SHEET

HACKING GROWTH IN YOUR EVENT BUSINESS

In less than 10 minutes, you’ll learn the #1 strategy to increase your profits and get the recognition you deserve.