Do you know Juan Valdez? Do you identify his brand immediately when you see him? To be a successful independent meeting planner you need to establish yourself in the marketplace by developing your brand. Are you having trouble defining your brand and determining how your brand will set you apart
This week, I was attending INTIX 2019, The International Ticketing Association Conference, in my role as US CEO of SecuTix, the leading white-label ticketing engagement platform. We introduced a new App called “TIXnGO” which allows any venue or organizers, regardless of its ticketing platform, to “inject” ticket in the blockchain.
“In the long run, we shape our lives, and we shape ourselves. The process never ends until we die. And the choices we make are ultimately our own responsibility.” I couldn’t agree more with Eleanor Roosevelt! How we shape ourselves is our own decision, and it will dramatically impact our
As independent meeting planners in the Meeting and Events Industry, we need to change the way we are asking questions to our clients and shift from logistics to developing a strategic partner relationship with our clientele. Instead of asking the how, what, where and when questions first, we need to
A medical device company in Europe was looking for support in the preparation of an important European product launch. The product was #1 in the United States and was going to help the company to become #1 in several European markets. My client (let’s call her Michelle even if it
As a young child, I recall seeing a magician being able to spin several different plates on various poles, all at the same time. As I watched him, I remember thinking to myself, “Wow, how does he do that?” As an Independent Meeting Planner, do you feel the same? I bet you
The Business of Meetings – Episode 228 – Investment Trends and M&A in the Events Industry with Jay Weintraub and Greg Topalian We are thrilled
The Business of Meetings – Episode 227 – Bridging Generations: GenZ’s Influence on the Meetings Industry with Taylor Smith We are all familiar with the
The Business of Meetings – Episode 226: Mastering the Art of Pricing: How to Charge What You’re Worth with Casey Brown How do you determine
The Business of Meetings – Episode 225: Unlocking Resilience: How Justin Schenck Transformed Adversity into Opportunity We are thrilled to have Justin Schenck on the
The Business of Meetings – Episode 224: AI-Powered Productivity: Transforming the Meetings & Events Industry with Mitch Mitchem We are thrilled to welcome Mitch Mitchem,
The Business of Meetings – Episode 228 – Investment Trends and M&A in the Events Industry with Jay Weintraub and Greg Topalian We are thrilled
The Business of Meetings – Episode 227 – Bridging Generations: GenZ’s Influence on the Meetings Industry with Taylor Smith We are all familiar with the
“Because you’ve done it every year can’t be the only reason why you hold your next meeting. The power of human connection can often be underestimated…until we experience it” ~ Eric Rozenberg
